Our Brands

Generation London is all about making your life better & easier. 

We directly connect our members to the Best Brands, exclusively bringing them Great Offers, Promotions, Competitions and Events. Bringing you what you want, when you want it.

It's All About Having Fun

Spend the summer watching some of the world's best cricket at Lords, the home of cricket thanks to great offers and promotions from Middlesex Cricket Club.

Spending more time with friends while playing on some of the best golf courses around the world sound like fun? Well, Golf Escapes can find you the perfect golfing holiday. From courses around Great Britain & Ireland to as far afield as Florida, South Africa and Mauritius, our members can now take on some of the world’s best courses for less.

Enjoy world-class award-winning theatre from Nimax Theatres, one of the West End's leading theatre groups. Whether it is comedy, dramas or musicals, our members will enjoy great nights watching the best theatre performances in London.

Head to mountains and feel alive! Whether it is hitting the slopes or enjoying the Après-ski (or both!), iSKI makes it even easier to find the perfect ski break at the best price.

Make sure you have the latest golf gear with great offers from OnlineGolf, Europe's largest online golf retailer. Go on treat yourself, a new Driver always adds 10 yards off the tee...doesn't it?

With over 300,000 hotels to choose from, Amoma.com is one of Europe's leading hotel booking sites. So whether it is a short city break or your next summer holiday, finding the perfect hotel has never been easier.

From Halloween to Hen Do's, Party Superstores can make sure our members are already in the mood to party. With over 20,000 items in stock, our members can enjoy great offers from the UK’s favourite one stop shop for all party needs.

Tough Mudder host some of the world's leading endurance races. From a short 5k blast to the longer 12-mile challenges, completing a Tough Mudder is all about getting out there, pushing yourself to the limits, working together with great people and most of all having fun!

Enjoy great savings off selected games to watch Harlequins' international rugby stars fight it out in the Aviva Premiership. With competition fierce, you are guaranteed a great day of top-class rugby.

Now Generation London can help our members find love. The Match.com social events are a great way for single Londoners to meet new people, have fun and you never know, love can be just around the corner.

It's Great to Feel Great

It is always good to feel and look your best, and thanks to Lookfantastic, Europe’s leading beauty retailer, our members can look great and save money. With over 14,000 products from 350 leading brands including Benefit, Estee Lauder, Bare Minerals, Origins and many more, our members Lookfantastic have something for everyone.

Figleaves.com curates and creates the most stylish and perfect fitting lingerie and swimwear from around the world. Whether it is Calvin Klein, or something by Heidi Klum, Figleaves.com lets everyone look and feel great!

Headmasters are one of London's premier chains of hairdressers and as a Generation London member you can enjoy up to 25% off at Headmasters at selected times and 10% off at all others. In addition, our members can enjoy other treats from colour sales to new treatments, so you can always feel fabulous.

Make sure you are always looking smart and sharp for that next meeting or key client dinner. Generation London members can now enjoy great offers and promotions from leading shirtmaker Charles Tyrwhitt.

“Fix-Up. Look Sharp” Our members can now always look their best thanks to great offers from Murdock London, the capital’s leading men’s grooming company. Whether it is relaxing in the salon with some of the best barbers in London or using their range of personal grooming products at home, you can now always look your best.

London life can be so busy sometimes, but our members can always look and feel fantastic thanks to blow LTD. Whether it is a manicure or pedicure, a blow dry or a make-up session, you'll always feel great. They also do massages if life gets a little stressful.

Fit & Healthy

Get into shape and stay healthy. Whatever you are looking to do, whether it is just about staying in shape, getting ready for the beach or training for a fun run, Virgin Active has a workout for you.

Cycling is damn good fun! And with over 25,000 products, including the biggest and best brands Specialized, Giant, Cube, Cannondale, Felt, Shimano, Endura, Altura Tredz makes it is easy to get back out there and enjoy yourself.

PDH Sports are the UK's leading online racket sports shop. They lead the way in tennis, badminton, squash, racketball and table tennis equipment, mixing expert advice and service with fantastic prices.

Staying fit and healthy has now just got easier, thanks to great offers from MyVitamins. With an extensive range covering essential vitamins & minerals, superfoods and supplements it has now got easier for our members to stay fit & healthy.

While the dreams of being the next Joe Root, Jonny Wilkinson or Kate Richardson-Walsh maybe over, if you still enjoy playing cricket, rugby or hockey, thanks to AJ Sports, one of London’s leading specialist sports retailers, our members can always get the best equipment.

The Everyday

With something to suit everyone's taste, Barker & Stonehouse can help you upgrade any house into a home. From beds & sofa to lamps and statement wall art. One of the UK's leading furniture brands will have something for you.

Maintaining your home to be in a perfect condition can take a lot of effort and time. So Fantastic Services is here to help. They are London's one-stop shop for all your home needs. Whatever domestic service you want, they can help.

Tonik Energy are different. By combining technology and a focus on renewable energy, Tonik are a gas and electricity supplier focused on saving you money and making energy work better for all of us.

"Thank you", "I love you", "I'm sorry"; whatever you are trying to say and to whoever it may be, with Bloom & Wild you can't go wrong. A bunch of fresh flowers through the door always makes people smile. And don't worry you can treat yourself as well!

Thanks to Naked Wines, you can now enjoy discovering some great new wines from around the world from some of the best independent winemakers at wholesale prices, delivered straight to your door. Now that should help relax after a long week at work!

Fill your fridge with the world’s best beer! HonestBrew are passionate about introducing beer lovers to the world’s best independent breweries. They seek out new and exciting beers from the UK, Europe and beyond and deliver them directly to your door or desk. Sounds perfect to us!

Specialists in luxury chocolate bars, selection boxes, chocolate novelties and cooking chocolates, the Chocolate Trading Company boast the widest selection of gourmet chocolates from around the world. Whether it is rich and dark, fruity or a tough boozy, everyone is partial to a chocolate or two!

Get out of town and hit the open road. Whether it is a weekend wedding, exploring the Great British countryside or maybe going further afield and taking a road trip across Europe or America, our members can always make great savings with Sixt Rent A Car. They also do Van Hire!

Do you hate laundry? Do you wish you had more time for the things you love? Washing machine broken down? Well, Laundryheap is here to help. One of London's leading mobile laundry services, they will come and collect your clothes, clean them and return all within 24hrs all at the tap of a button.

Had a particularly big house party, moving out of your flat or just can't face another weekend cleaning? Well, problem solved. Generation London members can now enjoy great offers from Miss Maid, one of London's premier cleaning services, so you can spend less time cleaning and more time enjoying doing the things you love.

Hauling your bike across town to get it fixed or serviced can be a thing of the past thanks to Velo City Cycling's team of mobile mechanics. Whether it is tinkering away while at work or at home, getting your bike back on the road no longer need be a chore.

Get ready to save time and money with Bluecity, London’s only 100% electric vehicle car club. With hundreds of convenient locations across London, simply reserve a car via their app within seconds, navigate effortlessly with the complimentary GPS and drop the car off at any available station. Simple.

Whether you are becoming a new Mum, Dad, Auntie or Uncle, thanks to Mamas & Papas you can get all you need from one of the UK’s leading retailers for young families.

See more of the world...clearly! With Vision Express our members can make sure they can both see properly and look good at the same time thanks to cutting-edge technology and a large range of designer frames.

Living in London is great. But space can come at a bit of a premium. This is where Boxman comes to the rescue. Simply pack it and they will pick it up and look after it for you. And when you want your belongings back, they will deliver right to your door.

Help & Advice

Led by Dr Becky Spelman, Private Therapy Clinic is a leading Psychological Therapy and Psychiatry Clinic offering support for all types of psychological issues from depression and anxiety to relationship issues, addictions and many more including child and family therapy.

Sometimes our career doesn't quite go the way that we expect. Generation London has partnered with CareerShifters, a leading London based service designed to help people change their career. Through seminars and classes, CareerShifters can help you find what you truly want to do.

Charity Partners

CoppaFeel are on a mission to stamp out late detection of Breast Cancer. They raise awareness in young adults on how to check their boobs, what to look for and what are the symptoms might be and to do it regularly. Why? Because it could save your life.

Almost 50% of testicular cancer cases effects men under 35, and it is one of the most treatable forms of cancer IF detected early enough. Ballboys aim to break down barriers amongst young men to talk about their health and be aware of what to look for including to regularly check for early signs and to get to the doctors if necessary.